Woman drinking a mini bottle in a photoshoot for Deeply, a premium gut-loving health startup

Deeply

Deeply is a UK-based wellness brand offering science-backed gut health shots made from fruit and vegetables.

Background

At a pivotal stage of growth, Deeply was expanding nationally into retail and needed to make a strong, consistent impression across every touchpoint. Operating in a crowded health and wellness market, they sought a creative partner who could act fast, think strategically, and elevate their brand across packaging, trade shows, photography, and print. Over the course of a year, we worked closely with their team as a nimble and responsive extension of their brand; helping bring cohesion, clarity, and confidence to each project as they scaled.

Solution

We’ve supported Deeply across a range of key projects, from packaging and photography to trade materials and print, all designed to maintain their bold, scientific, and gut-friendly identity. Working as an agile and responsive creative partner, we delivered fast turnaround solutions that kept pace with Deeply’s ambitious growth. Our collaboration included creating packaging optimised for retail visibility, designing engaging trade show stands that captured the brand’s scientific yet approachable voice, and producing tailored photoshoots highlighting product benefits and natural ingredients. We refined Deeply’s visual identity to ensure consistency across all physical and digital channels.

As an ongoing partner, we continue to support Deeply with evolving projects to strengthen their brand impact.

Infographic showing that 90% of adults in the UK are not consuming enough fibre

1/4 of your daily fibre is in every measure of Deeply®

Source: National Diet and Nutrition Survey 2019 to 2023 (gov.uk)
Close-up photo of Deeply mini bottle in Carrot & Ginger with Turmeric flavour

Designing Deeply’s trade presence from start to finish

To make a strong impression at wellness exhibitions, we designed a standout trade stand that captured Deeply’s visual identity and scientific story. We also led a focused photoshoot centred on their signature mini bottle; a product that represents Deeply’s “gut-loving” moment. The imagery was created specifically for print and trade materials, helping the brand show up consistently and confidently at every event.

Poster titled “Gut Loving” highlighting Deeply’s prebiotic-packed drink
Visual language design for Deeply featuring the text “A recipe you can trust”
Trade stand with people interacting around it, designed by Eureka Creative
Trade stand featuring the Deeply team, designed by Eureka Creative
Poster design for the Deeply trade stand created by Eureka Creative
Close-up photo of Deeply mini bottle in Spinach & Kiwi with Seaweed flavour
Woman drinking a Deeply mini bottle in Spinach & Kiwi with Seaweed flavour from Eureka Creatives photoshoot
Happy model drinking a shot of Deeply, a premium gut-loving health startup.
Large bottle of Deeply’s Carrot & Ginger with Turmeric flavour

Helping Deeply land on shelves nationwide

Deeply’s products are now stocked in over 700 Holland & Barrett stores, Whole Foods, and on Amazon. Supporting this retail debut, we designed dedicated packaging for their signature measuring cups, transforming a practical item into a branded experience element. We also managed print production for shelf barkers, point-of-sale materials, and educational leaflets, ensuring a unified, polished retail presence that educates and engages customers.

Packaging design for measuring cup by Deeply, a health startup
Flyer designed for Deeply to include inside the measuring cup packaging
Model drinking a shot of Deeply in a photoshoot for a premium gut-loving health startup
Three custom icons designed for Deeply’s measuring cup packaging

Ongoing creative partnership

Beyond major projects, we work closely with Deeply on smaller but pivotal campaigns and creative assets. Our role as their trusted creative partner enables them to move quickly and consistently as they grow in the competitive wellness market.

Shelf barker design created for Deeply to promote their prebiotic drink
Front and back views of tabletop poster design for Deeply prebiotic drink

Shaping Deeply’s evolving brand language

As Deeply grew, so did their visual identity, and we were there every step of the way.

Premium gut-loving social post paid ad for Deeply, a health startup
Typography-focused layout for Deeply brand guideline poster
Zoomed-in image of health benefit claims on Deeply measuring cup packaging
Lifestyle photo of Deeply product next to fresh vegetables on kitchen counter

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