Weaver

We launched the rebrand for a home renovation platform built to celebrate the quality and craftsmanship of great builders.

Background

Weaver connected builders, homeowners and architects; matching the best tradespeople with ambitious renovation projects. The rebrand needed to resonate with all three groups, tackling a lack of trust and common fears around poor-quality work. Our challenge was to create a brand that felt confident, professional and reassuring from the first glance.

Solution

We built a brand that championed skilled builders; using bold typography, striking colours and authentic photography to highlight the craft. At the centre of it all was a simple idea: a house unites everyone. The resulting logo, based on the shape of a home, became a powerful visual anchor across the identity.

‍Note: Weaver is no longer operating, but we’re proud to showcase the ambition and impact behind this work.

Phone screen showing Weaver app interface with a new lead notification for a builder

Matching
Quality Builders
With Vetted Homeowners

Website design for Weaver, a builder-focused home renovation platform

Capturing craft through film and photography

As part of the rebrand, we produced a film and photography campaign to celebrate the talent and dedication of Weaver’s network of builders. Shot on location, the content focused on craftsmanship, attention to detail, and the human side of renovation — helping rebuild trust by showing the pride and passion that drive great work.

Business card design for Weaver, a builder-focused home renovation platform

Bringing the brand to life

To bring the brand to life across digital touchpoints, we created a suite of custom Lottie animations. From expressive UI transitions to subtle logo moments, these animations added personality, reinforced key messages, and kept performance front of mind; resulting in a richer, more engaging experience.

Lottie animation showing a builder receiving a new lead notification on their phone for Weaver

Lottie animation showing conversation between builder and homeowner on phone for Weaver

A rebrand built for every touchpoint

Our work with Weaver spanned the full journey ; from strategy and visual identity to photography, website design and development. By handling it all in-house, we ensured a cohesive brand experience at every level. It’s how we move fast, think holistically, and help brands connect from the first click to the final handshake.

Visit the Weaver website we built

Testimonial

Don’t just take our word for it

“Callum has the rare ability to apply design strategically. His communication skills are top-notch, making complex ideas easily digestible for any audience. Callum’s collaboration skills are unmatched, effectively working with cross-functional teams to ensure brand consistency. A true brand visionary, Callum has been pivotal in shaping our brand identity.”

Greg Keane
CEO & Co-founder, Weaver